Give away events can be a great way for new marketers to pick up freebies and great information, graphics, ebooks and software and they are a highly recommended way to continue to build a list. I’m sure that you don’t need to be sold on the powerful benefits of participating in a Give Away event. But before you start plunging into one, be sure to have the following essentials checked.

Your Own Mailing List!

Give Away events are pretty similar to ad swaps in that it’s using subscribers to make subscribers. And bear in mind, that having your own mailing list isn’t quite enough; you need to have a quite a large one.

Organisers and other participants don’t want a free rider in any Give Away event. Period. Unless you can contribute subscribers almost up to par with other partners, you’re better off not joining a Give Away event in the first place.

Most Give Away event hosts are strict about partners having a minimum mailing list size before participating in their event. Also, it’s important to note that you have to be willing and agree to their minimum mailing frequency to your mailing list; notifying your subscribers about the event you’re joining.

While not all Give Away events are equal in their system, quality and results, you can qualify for a big number of Give Away events as long as you have over 1,000 opt-in subscribers.

Doesn’t it seem that everywhere you turn when you start, there’s an obstacle? So just how do you build a list so you can participate? Everyone says you need one. I guess the answer to that is the same as the answer to how do you build a wall? – One brick at a time.

The simpler your optin page the better, the more value you giveaway the better, the more traffic you send to it, the better. Here’s an example

http://www.richnicheblogging.com/dl/Free_Viral_Tools.html

And then what do you do with it when it is built? You have to send regular messages. So step backwards and first get your autoresponder responsive with a few months of content. Make a simple optin form with a picture, the form boxes, a good headline, and some bullet points. Then send it traffic and if you have to use adwords to do this, then pay to do it.

A thousand people seems like a lot and it is! It’s 3-4 people a day for a year. So starting now is the best idea, because once its set, you can almost forget about it, but it won’t do you much good if its the last thing you do.

When you do have a few people on your list, you can start to send those people a request for them to share your optin page with their friends, you can bookmark it, you can blog about it, you can put it in your signature file. The more you drive traffic here to the free stuff, the more likely it is that when you offer something that people must pay for – it will be considered favourably.

So start on the list building today and think of it as seeding the fields for a harvest.

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This entry was posted on Wednesday, April 30th, 2008 at 4:49 pm and is filed under Affiliate Marketing Help. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.