So What Have You Got Planned For Christmas?

Getting some gifts ready for your subscribers is a good idea, and now is the time to start looking for something special to send to the subscribers on your list. If you primarily offer tutorials and marketing information – Christmas is a time to show your human side and offer them something that is not selling anything.

A possible idea may be to create a page with a Christmas tree on it and scatter some Secret Santa downloads in boxes underneath it.

Create a table under the tree, add some same size pre-formatted gift box images as a background to the cells and attach your links to the pictures. Float on top with your anchor text – labels such as – cat lover, chef,  baby, golfer, jokes – I’m sure most of us have enough small free niche products we could offer.

Alternatively you could name them with male or female names, or if you prefer to use – say branded ebooks – label them with niche names such as – list building, traffic, blog themes etc.

If you have had a really good year then just send something really special to all your customers. Something exclusive to you and of good value to them. It is a thank you gift after all.

At the very least plan on sending a colourful digital Christmas card.

We will all be very busy all too soon, so getting it ready now, means you can just hit send when its time. You probably have much better ideas than this – I’m just planting the seed.

Let your imagination free on it and see what grows.

Popularity: 16% [?]

I will give Christmas bonuses to anyone who comments on this blog between now and Christmas 2008. The size of the bonus will depend on the quantity and quality of your comments.Click to find out how to get them.

The All in One Seo Plugin

All in One Seo Pack

Seo is a core principle of RNB training so that you can get free search traffic and there’s not much point in doing the keyword research if you can’t place the results in the right spots on your blog. So this plugin is considered to be an important addition and we recommend it’s use.The advice from the plugins page is quoted below.

Meta Titles
The text that you see in your browser’s window bar (at the top of internet explorer or firefox) is the most important thing that doesn’t appear to be on your page! You may not have realized it was even there at all.

Make sure these titles are getting rewritten and relate to your post titles which always come next, before anything else. You can leave a few words in here from your blog title if you want to do some branding but don’t overstuff the title.

If your post titles don’t contain your most precious phrases you want to rank for then tweak them. Leave the post titles as it is (for the people) but change this meta title.

Meta Descriptions
Once your pages rank in search engines your description makes a potential visitor want to click through, or not.

It is these meta descriptions, that some people have mourned for dead and moved on from, that can decide your site’s fate. If you don’t want to invest the time and write a description for every post at least let them be auto-generated. The preferred source for your post description is your post excerpt. Especially use this when you want to tweak your description.You can find this under the input box for the post on the write page.

Meta Keywords
All in One SEO Pack can generate keywords in three ways.

It can use your categories ( the original way of tagging posts in wordpress). It can use Ultimate Tag Warrior if you have been using this excellent plugin. Or, starting with WordPress 2.3, it can use it’s built-in tagging system.

Using your categories is optional (meaning you have to tell it to), the rest is auto-detected and, if it’s there – it’s used, so be careful what you are tagging with! WP 2.3.x tags are now the preferred keyword source. If you have updated, the new tagging system can import in old Ultimate Tag Warrior Data.

Duplicate Content
Shout Hallelulyah and do the chicken dance! You can have “noindex” and the like generated for archive-, category- and tag pages if you seem to have trouble with duplicate content ( or can’t get your head around “noindex”, “nofollow” etc and where to put it)

I particularly liked the following quote from the plugin page.

“That was about the 20% of effort needed by you to achieve 80% of results with on-page factors. Of course you also need incoming links, no plugin can do this for you in a safe manner”"

Note: Quote marked “descriptions” are taken from the page at the link under the title.

Popularity: 16% [?]

However, directory links show in your Alexa profile and if you are building an site that aims to be an expert site for its topic or a blog that you may later want to sell advertising on, then building up links of this type is a good strategy which will give you credentials if someone fast scans your Alexa profile. Adsense cannot compare for clicks in most cases with regular sponsored advertising from individuals.

There are however people who are totally snobby about advertising and intensively dislike it. When you are link building, having Adsense or any form of monetization on your site may hinder your efforts for the exchange of links with directories, serious bloggers and authority sites. However good your content is, having advertising aside of it, is akin to sacrilege.